Tag Archives: web design

Website launch!

GOTR KnoxvilleMy latest freelance project, Girls of the Run of Greater Knoxville, launched this morning!

For this project, I completed a domain transfer & registration and provide website hosting. The new website uses WordPress as a CMS. The website is entirely custom, designed and developed from scratch.

The overall design concept is energetic and playful, aligning with the overall brand of Girls on the Run International. The WordPress theme employs responsive web development (check out the site on your desktop computer compared to your smartphone!).

Website shown on local news channel

This article is a few months old, but I was doing some googling for one of my UT websites, conezone.utk.edu and I found this article: http://www.wbir.com/news/article/213821/2/UT-Cone-Zone-offers-one-stop-shop-for-construction-info.

It features a video in addition to a text story, and in the video they do B-roll of several pages of my site! It’s so great to see what an impact the things we do every day have on other people.

Our core Cone Zone team brainstormed about what to name this campaign, how to brand it, how to launch it, wayfinding, signage, responsive website design & development, use of QR codes, analytics on the QR codes and website… oh gosh, tons and tons of conceptualization and strategizing. And, of course, execution. Right now we’re doing another big push to get some signage and new features up before the new students arrive on campus.

It’s really flattering and exciting to see the hard work pay off. 🙂

Swooshing in Illustrator

I can never remember how to make swirls in Illustrator. Every single time I do it, I have to reference this tutorial:

It is, by far, the best tutorial out there on swirls and swooshes in Illustrator.

Making swooshes is actually pretty straightforward. Make a circle with the Ellipse tool, then convert one of the side of the circle in to an anchor point using the “Convert to Anchor Point tool.” Turn this guy in to a brush. Then make a spiral using the spiral tool. While the spiral you made is selected, apply your new brush to it. Voila! It’s a swoosh!

See, I remember the steps on how to do it, it’s just the tutorial is very detailed and thorough so I always think I need to go back and look at it. And it’s probably a good idea.